Tigo (Tanzania), part of Milicom International Cellular (MIC) one of the leading international mobile service provider in several parts of the world selects Simba Customer Experience solution for their shops and outlets in Tanzania. With mobiles now being an essential social and business tool, its not about the tariff only anymore. – it is the provider who gives the best service to the customer in the least possible time – the only winner. The customer needs to be heard and acted upon quickly for his growing requirements. A customer history and buying pattern also plays an important role and determining new products and up sell. The Simba solution will allow TIGO to gauge and predict the customer demands and eventually increase ARPU. Simba is delighted to be part of this journey.